Asana, the leading work management and team collaboration tool, chose Make to lead on a creative production used across all EMEA online marketing channels. We were tasked with building perfectly on-brand content at scale, across a multitude of digital touch-points, requiring a variety of creative executions, from audio to animation through to film and photography.
Asana
Crafting Global Impact: Asana's Creative Journey with Make
Capabilities
- Content Creation
- Social Media
In this role, we produced hundreds of creative assets, developing content to be amplified across all major advertising channels, as well as producing a UK + DACH specific photoshoot and video.
Following multiple successful creative campaigns for UK + DACH, we were brought on to other key markets such as Poland, Spain, UAE, and JPAC. This led to us producing a series of new culturally relevant creative assets that were recorded with local VO artists per market in local languages.
The new assets were used across a series of targeted advertising campaigns and resulted in increased engagement and ROI. Asana’s exponential growth in the UK and DACH markets is set to soar to new heights with Make as their creative partner.
